Amazon Music Streaming Offer Promotion
A short-form promotional reel designed to boost awareness for Amazon Music’s 3-month free streaming trial.
I created a high-energy, scroll-stopping video that used trending audio, personality, and clean transitions to encourage sign-ups.
Project Overview
Brand: Amazon Music
Content Type: Short-form promotional video
Audience: Music lovers, casual listeners, new app users
Tools Used: iPhone 15 Pro, CapCut, Adobe Premiere
Goals
- Promote the free 3-month trial
- Create a visual hook within the first 1–2 seconds
- Match the fun, energetic personality of Amazon Music
My Approach
I built the concept around authenticity — quick cuts, bold expressions, and a clean story beat showcasing why the offer is worth trying. I integrated trending audio, movement-based transitions, and on-screen text to increase retention.
Project Videos
A selection of content created for this campaign. Each piece was filmed, edited, and directed to match the brand tone and platform style.
Main content used for campaign.
Results
The content received strong engagement and positive comments from viewers, with high click-through interest in the offer. The brand noted that the promo performed well within their creator set for the campaign.
“Loved working with Kat — the final edit captured our brand energy and delivered exactly what we hoped for.”
— Amazon Music Creative Team
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